Innovative concepts, rigorous research, and proactive practices have instilled unprecedented energy and momentum into Travel Demand Management (TDM) around the world in recent years for fostering greener and healthier mobility. The 8th International Symposium on Travel Demand Management provides more than two days of intellectual exchange, best practice sharing and networking with leading TDM researchers and professionals.

The symposium will be held in the late September of Taiwan, around the mid-autumn, the most pleasant season of the island that welcomes her visitors with very unique natural beauty and local culture. This event promises to bring together the domestic and international TDM research community to brainstorm ideas for present and future of TDM practice for improved mobility. As this is the second time that the event is held in Asia, one of the major focuses for discussion is related to the challenges and opportunities of TDM in Asian emerging economies. Facing rapid urbanization and economic development, how to efficiently address the induced traffic growth and emission? Can the experience from the developed countries be applied to emerging Asia? Will the differences of culture and social structure be the obstacle or helping hand for TDM? What are the impacts of new technologies on TDM?

New invigorating energy in TDM is propelled by innovative strategies and concepts that offer more efficient temporal and spatial utilization of transportation system capacity and resources. Existing widely used congesting roadway/parking pricing strategies aim to spread the peak hour demand through user fees, while complementary incentive-based approaches also appear to be effective and promising. The concept of shared-use mobility improves the utilization of roadway capacity by dynamically increasing the occupancy of vehicles or by improving the availability of various modes through sharing mechanisms. The concept of total streets focuses on proving the needed infrastructure re-design or conversion for multi-modal transportation. Travel plans and trip reduction ordinances are promoting financial and behavioral incentives in new and existing developments.

While all these concepts and strategies appeal to a niche market, the general commuting public is starting to explore and embrace non-traditional commuting options and become less reliant on traditional transportation modes and means. The lessons learned from applying these various concepts and strategies to trigger and anchor commuter behavior change has also generated greater interest in behavior economics.